Variety’s Gold Heart Pins

Variety is very pleased to announce Sobeys Inc. is our new Platinum Campaign Sponsor for Variety’s Gold Heart Pin Campaign. All Sobeys, Safeway, and IGA stores throughout Manitoba , will be selling the 2018 Variety Gold Heart pins during the month of April.

Donations to the Gold Heart Pin Campaign help us fund much needed programs and services to improve the lives of Variety’s special kids in Manitoba. Through its three core program areas, Variety works with organizations and individuals to provide and deliver life-saving, life-changing and life-enriching equipment, supplies and services to children living with special needs and/or socioeconomic disadvantage.

We will also be hosting another great ‘Celebrity Bagger Day‘ on Tuesday, April 3rd, 2018. Local media and sports celebrities are set to bag groceries in support of Variety’s kids. Get your purchases bagged by your favourite celebrity from 4:30pm to 6:30pm at the Osbourne Village Safeway location (499 River Ave) and pick up your new Gold Heart Pin!

In exchange for a minimum $3 donation, customers will receive the 2018 Variety Gold Heart pin, symbolizing 40 years of impactful work by the organization for children who have special needs in the province. Customers will meet and talk with local media and sports celebrities in addition to Variety kids, as they bag their groceries. Come down on April 3rd and pick up your new 2018 Gold Heart Pin!


Variety Children's Charity Manitoba